Brand Ambassador of the Sikkim government – AR Rahman

By | June 25, 2018

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AR Rahman appointed as Brand Ambassador of the Sikkim government
▪ Sikkim Government has appointed renowned music composer AR Rahman as Brand Ambassador of the State for a year. In his new role, he will promote and project Himalayan state’s achievements nationally and globally.

▪ Earlier Rahman was made state’s Brand Ambassador of tourism and business.

▪ Sikkim, with its natural and pristine beauty, has over last two decades emerged as world famous eco-tourism destination.

▪ It also has attained distinct identity of being first fully organic farming state of India.

Know all about who is AR Rahman
▪ AR Rahman (full name Allah-Rakha Rahman) is one of the most globally popular Indian music icons.

▪ His work is well known and renowned for inter mixing eastern classical music with electronic music and traditional orchestral arrangements.

▪ He has won multiple international awards including 2 Academy Awards (famously known as Oscars), 2 Grammy Awards, BAFTA Award and Golden Globe Award. In 2010, he was conferred country’s third highest civilian honour Padma Bhushan.

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